Monday Market Data: Breakdown of Asheville, NC Amenities Market
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In this week's Monday Market Data Report, Mark Lumpkin breaks down the short-term rental market in Asheville, North Carolina, combining revenue by bedroom count with amenity data to show investors exactly where the biggest opportunities are.
Despite the challenges following Hurricane Helene, Asheville continues to be one of the country's fastest-growing mountain destinations, welcoming millions of visitors each year and showing strong signs of recovery.
In this episode, you'll learn:
- How revenue changes by bedroom count
- Why 5 and 6-bedroom properties dramatically outperform smaller homes
- Which amenities are becoming must-haves
- How to differentiate your property from the competition
The data shows:
• Fire Pits → 71% of listings
• Hot Tubs → 53%
• Game Rooms → 24%
• Saunas → 11%
• Pools → 5.5%
• Pickleball & Mini Golf → Less than 2%
The takeaway?
A fire pit and hot tub help you compete. Adding amenities like a sauna, pool, pickleball court, or mini golf is how you create a true standout property.
If you're considering investing in Asheville, this episode provides a data-driven blueprint for building a top-performing STR.
Subscribe for new Market Data Reports every Monday and expert guest interviews every Friday.