$ave Your City
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3 Months Free
£5.99/mo after 3 months. Cancel monthly.
Offer ends on 15 July 2026 at 11:59 BST.
$ave Your City
Narrated by:
Jacob Gilchrist
Buy Now for £12.38
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Narrated by:
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Jacob Gilchrist
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By:
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Michael Riley
Governments and institutions manage assets, which businesses would love to use. These assets can give marketers access to prospects they wish to convert into customers. This book identifies dozens of examples of such assets and the terms that can be negotiated to gain more revenue for their owners. By aggressively pursuing these strategies, governments find they can generate as much as two percent of their total gross revenues.
©2020 Waldorf Publishing (P)2021 Waldorf Publishing
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