Short-term rentals have become one of the most emotional and controversial conversations happening across Colorado mountain towns.

But what happens when the conversation moves beyond politics and focuses on people, community, balance, and long-term planning?

In this episode of Real Estate in the Rockies, Ashley Kappel and Jessica Chariton sit down with Lisa and Summer, the founders of Rainbow Rentals, a Salida-based short-term rental management company focused on thoughtful hospitality, community integration, and helping guests truly “Live Like a Local.”

Together, they explore:

• short-term rental policies
• workforce housing
• tourism economics
• mountain town affordability
• community planning
• second home ownership
• flexible property use
• proactive vs reactive policy
• and the future of Colorado mountain communities

Lisa and Summer bring a nuanced perspective to a conversation that often becomes polarized. As both community members and property managers, they discuss the real challenges mountain towns face while also exploring how thoughtful short-term rental management can support local economies, homeowners, and tourism in responsible ways.

This episode also dives into:

• how changing regulations impact homeowners
• why flexibility matters for mountain town investors
• the hidden realities of managing short-term rentals
• balancing tourism with community preservation
• and how mountain towns can avoid becoming “empty shells” of themselves

Most importantly, this conversation highlights the importance of proactive planning and creating policies that support both residents and the long-term sustainability of Colorado mountain towns.

In This Episode

• Why mountain towns need proactive housing strategies
• The difference between reactive and intentional policy
• How short-term rentals impact local economies
• Why flexibility matters for second homeowners
• The hidden work behind property management
• What guests really want from mountain town travel
• Why “Live Like a Local” matters
• How tourism supports small business ecosystems
• The tension between affordability and preservation
• Creative housing solutions for local residents

Memorable Quotes

“We need to decide what we want to be in 20 years.”

“Growth becomes less controversial when people understand the plan.”

“We’re trying to showcase the special sauce of Salida.”

“It’s not about penalizing outsiders. It’s about proactively helping residents.”

Guest Info

Rainbow Rentals
Website: rainbowrental.net
Instagram: @staywithrainbowrentals

Real Estate in the Rockies is the podcast exploring Colorado mountain real estate, housing, land use, development, zoning, community growth, and mountain living in Salida, Buena Vista, Chaffee County, and communities across the Rockies.

Hosted by Colorado real estate attorney Ashley Kappel and local realtor Jessica Chariton, the show brings together developers, community leaders, housing experts, investors, and local voices to break down the conversations shaping mountain towns today.

Whether you’re buying property in Colorado, navigating real estate development, exploring affordable housing challenges, or simply interested in the future of mountain communities, Real Estate in the Rockies delivers real conversations and local insight from the people living and working in these communities every day.

Subscribe on YouTube, Apple Podcasts, and Spotify for new episodes every week.

Connect with Jessica: https://jessicachariton.homesmartpreferredrealty.com/

Connect with Ashley: https://www.collegiatepeakslawandmediation.com/

Please share this podcast with anyone who is interested in Real Estate development, Community Conversations about living in Colorado Mountain Towns.