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Everyday Practices Dental Podcast

Everyday Practices Dental Podcast

By: Regan Robertson & Dr. Chad Johnson
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Follow Regan Robertson, Chief Communications Officer for Productive Dentist Academy, and Sara Hansen, Sr. Marketing Advisor for Phoenix Dental Agency, as they deliver actionable insights and proven strategies for dental professionals. From marketing and brand differentiation to practice ownership, team building, patient experience, and leadership, get practical guidance you can immediately apply to help your practice grow and thrive.Copyright Productive Dentist Academy Economics Leadership Management Management & Leadership
Episodes
  • Insurance Lists Are Not Marketing (E.331)

    Insurance Lists Are Not Marketing (E.331)
    Jun 17 2026

    Dental insurance may fill chairs, but it does not build loyalty, value, or long-term practice growth.

    In this episode of the Everyday Practices Podcast, Regan Robertson and Sara Hansen talk about how dental practices can build patient demand without relying on insurance lists as a marketing crutch.
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    29 mins
  • Your Ads Aren't Broken. Your System Might Be (E.330)

    Your Ads Aren't Broken. Your System Might Be (E.330)
    Jun 10 2026

    Before you spend more money on Google Ads, social media, or external marketing, look inside the practice. In this episode, Regan Robertson and Sara Hansen explain why marketing is not one tactic. It is the full patient journey, from the first ad to the phone call, the appointment, the treatment conversation, and the follow-up.
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    58 mins
  • What Makes a Campaign Work (E.329)

    What Makes a Campaign Work (E.329)
    Jun 3 2026

    A campaign is not one email, one post, or one ad. In this episode, Regan Robertson and Sara Hansen break down what makes a dental marketing campaign actually work: a clear goal, a patient-centered story, brand alignment, and enough touchpoints for the right people to see it, feel it, and act on it.
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    26 mins
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