*🎙️ You can also access the full Audio version of this Podcast by searching for 'Heritage Buildings Podcast' on Apple, Spotify, Amazon, PocketCasts, and your favourite podcast apps.*

Welcome to another episode of the Heritage Buildings Podcast.

Vincent Reed sits down with Valeria Passetti, Italian-born conservation architect and MD of Conception Architects, to explore her journey from studying restoration in Florence to leading a UK practice focused on historic churches and Victorian architecture. She explains why these buildings are often misunderstood and celebrates their craftsmanship in stone and timber.

Valeria also shares insights into conservation practice, from building a reputation through church projects to setting ethical client boundaries and promoting breathable, sustainable retrofits. A must-watch for anyone passionate about heritage, architecture, and historic buildings.

*Other topics covered include:*

• Why Victorian architecture deserves more recognition

• The evolution of conservation architecture in the UK

• Breathable buildings vs airtight retrofits

• Church conservation and diocesan work

• Craftsmanship in stone, wood, and traditional materials

• Portland cement, terracotta, and Victorian innovation

• Ethical practice and working with clients

• Building a reputation in heritage architecture

• Architects in media and public education

Whether you're an architecture student, conservation professional, or heritage enthusiast, this episode offers valuable insight into preserving historic buildings for future generations.

*Below is a more detailed breakdown of the video with relevant timestamps

Click the time on the left to jump straight to that section*

00:00 Welcome and Guest Intro

00:49 From Tuscany to UK Conservation

02:35 Why Victorian Architecture Matters

04:08 Victorian Style Abroad

07:57 Choosing Conservation Architecture

10:51 Early Career and Reuse Ethos

14:02 Founding Conception Architects

19:32 Building Reputation and Clients

22:07 Ethics and Client Boundaries

25:36 Breathable Buildings and Retrofit

29:19 Victorian Churches Everywhere

32:14 Industrial Innovation and Portland Cement

38:19 Craftsmanship in Stone and Wood

42:34 Eclectic Victorian Creativity

45:52 Color, Ritual and High Church

48:33 Valuing Victorian Craftsmen

50:12 Victorian Rosewood Room

52:26 Rubbed Bricks and Terracotta

53:35 Damage from Bad Repairs

58:56 Custodianship and Breathable Buildings

01:00:44 Media Work and New Voices

01:05:51 Dream Show Pitch

01:08:09 Favorite Projects and Newton Church

01:15:04 Why Architecture Matters

01:19:15 Where to Find Valeria

01:21:48 Off Mic Wrap and Collaboration

*Connect with Valeria Passetti and learn more:*

LinkedIn: linkedin.com/in/valeria-passetti-osi-friba-192525a

Instagram: https://www.instagram.com/riba4members/

Website: conceptionarchitects.com riba4members.com

*Learn more about the Heritage Buildings Association:*

https://heritagebuildingsassociation.com

*Join the conversation:*

https://heritagebuildings.forum/share/dDYOnkLWJAkaA5xE?utm_source=manual

#VictorianArchitecture #ConservationArchitect #ChurchRestoration

*🎙️ You can also access the full Audio version of this Podcast by searching for 'Heritage Buildings Podcast' on Apple, Spotify, Amazon, PocketCasts, and your favourite podcast apps.*

Welcome to another episode of the Heritage Buildings Podcast.

In this episode of the Heritage Buildings Podcast, host Vincent Reed sits with Dominic Myland to explore the history and evolution of Mylands, one of London’s longest-established paint manufacturers, alongside Dominic’s journey from apprentice French polisher and sprayer to operational leadership. Key takeaways include Mylands’ deep heritage in decorative paints and wood finishes, its long-standing relationship with the film, TV, and theatre industries, and how specialist film paints are formulated using highly concentrated pigments to create bold, flat, and immersive colour for screen and stage use.

The discussion also highlights Mylands’ strategic shift away from a declining furniture restoration and reproduction market into premium decorative paints, including the development of a curated colour range and a marble-infused emulsion designed to enhance application, durability, light reflection, and breathability. Additional insights cover Brewers’ role in product launches, increasing industry competition, marketing and export challenges post-Brexit, major heritage projects, the Royal Warrant, and the ongoing importance of craftsmanship and skilled trade in the industry’s future.

*Other topics covered include:*

• Apprenticeships and hands-on craft training in paint and finishes
• The decline of traditional restoration and how businesses adapt
• Film and theatre production requirements for specialist paints
• Scaling a heritage manufacturing business in a modern market
• Workforce skills, knowledge transfer, and industry challenges

Whether you’re a heritage professional, craftsman, designer, or simply interested in historic manufacturing and colour, this episode offers a fascinating look into the legacy and future of British paintmaking.

*Below is a more detailed breakdown of the video with relevant timestamps:*

(Click the time on the left to jump straight to that section)

00:00 Welcome and Reunion

01:34 Apprenticeship and Early Training

02:36 Joining the Family Business

06:41 Furniture Trade Boom to Bust

08:59 Supplying Film and TV Paint

17:25 Inside the Factory

20:12 Life as a Sales Rep

25:32 Taking the Operational Reins

30:35 Pivot to Decorative Paints

35:25 Launching the Mylands Colour Range

42:18 Breaking into Retail and Brewers

43:41 Crushed Marble Emulsion Breakthrough

44:54 Marble Paint Breakthrough

45:39 Breathability for Old Homes

46:29 Selling Through Brewers

47:12 Marketing Spend Reality

48:42 Colour Wars and Branding

51:44 Becoming a Serious Player

53:45 Designer Collabs and Trends

55:29 Film Industry Growth

57:24 Royal Warrant Story

01:00:36 Premium Paint vs Trade

01:04:42 Proud Heritage Projects

01:07:47 Running a Team Well

01:12:58 Factory Life in London

01:15:12 Day to Day as Owner

01:20:37 Export Plans Post Brexit

01:24:07 Where to Find Mylands

01:25:29 Final Thanks and Wrap

*Connect with Dominic Myland and learn more:*

LinkedIn: https://www.linkedin.com/in/dominic-myland-78842024/

Instagram: https://www.instagram.com/luxury_paint/

Email: d.myland@mylands.com

*Learn more about the Heritage Buildings Association:*

https://heritagebuildingsassociation.com

*Join the conversation:*

https://heritagebuildings.forum/share/dDYOnkLWJAkaA5xE?utm_source=manual

#PaintIndustry #DecorativePaints #FilmSetDesign

*🎙️ You can also access the full Audio version of this Podcast by searching for 'Heritage Buildings Podcast' on Apple, Spotify, Amazon, PocketCasts, and your favourite podcast apps.*

Welcome to another episode of the Heritage Buildings Podcast.

Vincent Reed sits down with Emma Hooton, founder and design director of London-based Studio Hooton, to explore her journey from West London estate agency to leading a boutique interior design studio specialising in historic and listed properties. Trained at KLC School of Design and shaped by early experience under House & Garden Top 100 designer Hugh Leslie, Emma shares how craftsmanship, antiques, and bold, original thinking define her approach.

Emma explains Studio Hooton’s “anti–show house” philosophy, how she guides clients through clear and considered design decisions, and why communication and trust are just as important as creativity. She also discusses growing her studio organically, building a strong team culture, and navigating the complexities of working within conservation constraints—highlighted through projects like the Bishop’s Palace transformation.

*Other topics covered include:*

• Learning design during the Lehman Brothers crash

• The influence of craftsmanship and traditional materials

• Rejecting generic “showhome” interiors

• Managing client expectations and avoiding overchoice

• Building trust and understanding client psychology

• Growing a design studio without a rigid long-term plan

• Working with listed buildings and conservation specialists

• Choosing the right clients and projects

• Expanding into international markets

• Designing historic homes for modern living

Whether you're an interior designer, architect, or heritage enthusiast, this episode offers valuable insight into restoring and reimagining historic homes with sensitivity and character.

*Below is a more detailed breakdown of the video with relevant timestamps:*

(Click the time on the left to jump straight to that section)

00:00 Meet Emma Hooton

01:51 From Estate Agency to Design

02:55 Learning Under Hugh Leslie

05:35 Craftsmanship and Bold Style

09:03 Rejecting the Showhome Look

11:16 How Designers Lead Clients

14:00 Presentations Without Overchoice

17:13 Client Psychology and Trust

26:30 Starting Studio Hooton

30:31 Early Confidence and First Hires

32:53 Building Team Culture

37:31 Growing Without a Five Year Plan

40:59 Vision and Drive

43:33 Dream Projects and Specialism

45:11 Expanding Beyond the UK

46:44 Choosing the Right Clients

48:25 Navigating Conservation Rules

52:09 Managing Team Dynamics

56:33 Competition and Client Trust

01:02:51 Starting Out in Today’s Market

01:06:47 US Clients and New Markets

01:08:07 Favourite Historic Transformation

01:11:46 Where to Find Studio Hooton

01:13:48 Advice, Networking and Challenges

01:16:36 What Makes It All Worth It

01:19:58 Final Thoughts and Wrap Up

*Connect with Emma Hooton and learn more:*

LinkedIn: https://www.linkedin.com/in/emmahooton/

Instagram: https://www.instagram.com/studiohooton/

Website: studiohooton.com

Email: emma@studiohooton.com

*Learn more about the Heritage Buildings Association:*

https://heritagebuildingsassociation.com

Join the conversation:

https://heritagebuildings.forum/share/dDYOnkLWJAkaA5xE?utm_source=manual

#InteriorDesign #HistoricHomes #ListedBuildings