For years, Pride month has been an unmissable fixture in the corporate calendar. But recently, many of the world’s biggest brands appear to be quietly backing away – toning down campaigns, dropping rainbow logos and retreating from the culture wars. The Spectator’s economics editor Michael Simmons looks at why corporate Pride is losing its commercial appeal. Is this a genuine shift in public opinion, a fear of consumer backlash, or simply a case of companies deciding that activism no longer pays? Brendan O’Neill also joins the show to discuss what the retreat from Pride says about business, politics and the changing culture of corporate virtue-signalling.

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Nicola Sturgeon has claimed she was deceived by her ex husband Peter Murrell who pled guilty having embezzled tens of thousands of pounds of SNP money. Financial infidelity has become a top reason behind couples divorces. The Times Alice Wright joins Michael Simmons on Reality Check to discuss.

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The government have rolled back on plans to impose price caps in supermarkets. Was Reeves wrong to go after them for price gouging? Michael Simmons has the data.

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