Cathryn Baker joins the podcast to discuss her journey from building and selling two staffing companies to becoming an executive coach. She shares lessons on coaching, client accountability, imposter syndrome, and why it's never too late to make a major life change.Key TakeawaysGreat coaching isn't about fixing people—it's about helping clients discover their own solutions.The clients who get the best results are willing to do the work, stay open to feedback, and take ownership of their growth.Discovery calls are a two-way interview. Coaches should evaluate potential clients just as much as clients evaluate coaches.Cathryn's coaching focus has evolved toward helping people navigate their "third act"—major life transitions after a successful career or significant life chapter.Imposter syndrome affects everyone, including highly successful leaders. The goal isn't to eliminate it, but to move forward despite it.LinkedIn, podcast appearances, and speaking engagements have been some of the most effective ways she's grown her coaching business.Meaningful change starts with recognizing opportunities, assessing risks, and taking action.Memorable Quote"You are your own limitation."Contact InformationCathryn BakerLinkedIn: Cathryn BakerAvanzara Coaching

Hosted by Jordan Ring→ I'm Jordan, ghostwriter, book coach, and developmental editor.→ Let's turn your coaching insights into a book that builds trust and grows your business.→ Connect with me at jmring.com→ LinkedIn: linkedin.com/in/jordanring

What this episode covers:→ Why coaching is about connecting to the human being, not having all the answers→ The difference between expertise and the ability to coach transformation→ How transitions and pressure reveal the patterns holding people back→ Why leaders and parents often chase outdated versions of success→ The importance of self-worth, pricing, and valuing coaching properly→ How rejection and “no” can become one of the greatest growth tools in business→ Why growth happens faster inside supportive relationships and ecosystemsSummary:In this episode, Jordan sits down with executive coach and performance psychology expert Chinazom Nwabueze for a wide-ranging conversation about leadership, coaching, identity, and growth under pressure. Chinazom shares his journey from investment banking and consulting into coaching leaders and fast-growing companies, along with the lessons he learned through becoming a father, moving countries, navigating career transitions, and building a business alongside his wife.The conversation explores the misconception that coaches must have already achieved the highest level of success in order to help others. Chinazom explains why deep connection, intuition, trust, and the ability to hold space matter far more than titles or credentials. He also discusses how the best coaching relationships happen when clients are truly ready for transformation and willing to confront difficult truths about themselves.Jordan and Chinazom dive into identity shifts, especially for parents and high achievers, and why so many people continue chasing goals that no longer align with who they’ve become. Chinazom shares how being coached himself transformed his perspective on rejection, sales, and growth, including the mindset shift that came from embracing “no” instead of fearing it.The episode closes with a passionate discussion about self-worth in the coaching industry — why coaches undervalue themselves, why charging appropriately matters, and why helping people grow is some of the most important work anyone can do.Quotables:→ “Everyone’s a human being. Everyone’s struggling with the same things.”→ “You can’t see your own back.”→ “It’s actually when you’re really busy that you’re best prepared to do the work.”→ “Sometimes people are chasing something they don’t actually want anymore.”→ “If you keep hearing yes, yes, yes all the time, something’s wrong.”→ “You owe it to the world to get good at promoting yourself.”→ “Helping people grow is one of the most important things we can do.”Connect with Chinazom Nwabueze→ Website: dreamcatchersperformance.com→ Podcast: Real Talk Conversations on Mental Fitness and Leadership→ LinkedIn: linkedin.com/in/chinazom-nwabueze→ Dreamcatcher PerformanceHosted by Jordan Ring→ I’m Jordan, ghostwriter, book coach, and developmental editor.→ Let’s turn your coaching insights into a book that builds trust and grows your business.→ Connect with me at jmring.com→ LinkedIn: linkedin.com/in/jordanring

What this episode covers:→ Why self-compassion is essential when reflecting on past decisions→ How external expectations shape our career paths (often without us realizing it)→ The challenge of rediscovering what’s truly authentic to you→ Letting go of judgment and learning from your experiences→ Choosing a path that aligns with who you are todaySummary:In this episode, Joe Sherman shares how easy it is to build a life and career based on expectations that were never truly your own. Over time, those external influences—from mentors, family, and society—can lead you down a path that feels successful on the surface but disconnected underneath.A central theme is self-compassion. Joe explains that when you begin to reflect on past decisions, it’s natural to feel regret or frustration. But instead of judging those choices, the real growth comes from approaching them with understanding. Those experiences, even the ones that feel like mistakes, become valuable data that help you move forward with more clarity.The conversation also explores the process of rediscovering what’s authentic. That requires slowing down, asking better questions, and being willing to challenge long-held assumptions about who you are and what you “should” be doing. It’s not always comfortable, but it opens the door to more aligned decisions.Ultimately, this episode is about giving yourself permission to change direction. You don’t have to stay on a path just because you’ve invested time in it. With reflection and self-compassion, you can choose a direction that better reflects who you are today.Quotables:→ “We take on expectations that were never truly ours.”→ “How could I have done that? You have to meet that question with compassion.”→ “Put your hand over your heart and give yourself some grace.”→ “Learn from your experiences, then choose a direction that feels authentic.”→ “You don’t have to keep following a path just because you started it.”Connect with Joe Sherman→ Website: joeshermanmd.com→ LinkedIn: linkedin.com/in/joe-sherman→ Email: joe@joeshermanmd.comHosted by Jordan Ring→ I’m Jordan, ghostwriter, book coach, and developmental editor.→ Let’s turn your coaching insights into a book that builds trust and grows your business.→ Connect with me at jmring.com→ LinkedIn: linkedin.com/in/jordanring