Welcome to another episode of The Imperfect Podcast with Wendy Lloyd Curley.

In this episode, we dive into the timeless principles of strategic networking and the power of niching—specializing in your business in a way that makes people say, “Wow.” Wendy shares personal stories from her own journey of mixing work and play, building a career of independence as a BNI franchise owner in Sydney North East, and the lessons she’s learned along the way.

Whether you’re listening now or years from now, the lessons here are designed to stand the test of time.

Welcome to Episode 14 of The Imperfect Podcast.

Guest: Stella Gianotto https://www.linkedin.com/in/stellagianotto

If you're the brave soul in charge of your BNI chapter's social media (or you just got voluntold), this episode is your survival kit. Branding expert Stella Gianotto joins us to answer the 8 essential questions every BNI chapter should be asking about social media... from what to post and where, to how to turn one weekly meeting into a week’s worth of engaging content.

We unpack how to keep it simple, make it meaningful, and actually attract visitors (not just your mum liking every post). Stella also shares why it’s better to keep your chapter’s socials in-house and how tagging isn’t just polite... it’s powerful referral marketing.

Fun, practical, and packed with wisdom you can use this week.

Warning: the social media tips shared in this podcast may improve your social media skills and results for your business.

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