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The Super Human Life

The Super Human Life

By: Frank Rich
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Welcome to "The Super Human Life Podcast," your ultimate resource for men seeking to level up in the five key areas of life: faith, fitness, finance, family, and freedom. Join your host, Frank Rich, a former bodybuilder, entrepreneur, and esteemed men's coach, as he embarks on a mission to help men unlock their full potential. In this groundbreaking podcast, we bring you weekly conversations with the world's leading experts and influential leaders. Prepare to be inspired as we dive deep into actionable strategies, real-life stories, and step-by-step tips that will empower you to take control of your body, mind, and spirit. It's time to break free from the chains of addiction and embrace a life of limitless possibilities. Join us on "The Super Human Life Podcast" and discover the path to living your best life. If you are interested in finding out more about how you can live your Super Human Life, make sure to join us inside the private Facebook community at http://bit.ly/superhumanlifepodcast. Exercise & Fitness Fitness, Diet & Nutrition Hygiene & Healthy Living Personal Development Personal Success
Episodes
  • Performance Coach: Bob Proctor Taught Me Why Most People Never Change w/ Arash Vossoughi | Ep. 339

    Performance Coach: Bob Proctor Taught Me Why Most People Never Change w/ Arash Vossoughi | Ep. 339
    Jun 8 2026
    Why do so many people know exactly what they need to do... yet still refuse to do it? They know they need to get healthier. They know they need to stop destructive habits. They know they need to start the business. They know they need to have the hard conversation. Yet they continue repeating the same patterns, making the same excuses, and staying stuck in the same place year after year. In this episode of The Super Human Life, Coach Frank Rich sits down with entrepreneur, speaker, and transformational coach Arash Vossoughi for a powerful conversation on identity, self-image, personal growth, and the hidden mental patterns that determine the trajectory of your life. Drawing from nearly two decades of coaching experience and his years working alongside legendary mentor Bob Proctor, Arash reveals why information alone rarely changes lives and why lasting transformation only happens when you change who you believe yourself to be. Together, Frank and Arash unpack the difference between knowing and doing, the role of the subconscious mind in shaping behavior, why most people unknowingly sabotage their own success, and how raising your standards can completely transform every area of your life. Whether you're trying to grow your business, improve your health, strengthen your relationships, break free from limiting beliefs, or become the man you know you're capable of being, this episode will challenge the way you think about success, identity, and personal transformation. In This Episode: Why most people know what to do but never do it The difference between information and transformation How identity shapes your results in every area of life Why you cannot outperform your self-image The hidden beliefs keeping people stuck How to discipline your thinking and break negative thought patterns The power of accepting and rejecting ideas Why standards matter more than goals The role of commitment in creating lasting change How to stop living from your past and start creating your future The importance of coachability and mentorship Lessons Arash learned directly from Bob Proctor Why investing in yourself is one of the highest ROI decisions you'll ever make The relationship between worthiness, success, and fulfillment How to create transformation through daily action What it truly means to live life on your own terms About Arash Vossoughi Arash Vossoughi is an entrepreneur, speaker, coach, and the Founder and President of Voss Coaching Co., a global coaching and personal development company dedicated to helping individuals unlock their potential and create extraordinary results in business, wealth, leadership, relationships, and life. For nearly two decades, Arash has coached entrepreneurs, executives, sales professionals, business owners, and high achievers in more than 100 countries around the world. His work focuses on identity transformation, self-image, human behavior, mindset mastery, wealth consciousness, and helping people break through the limitations that keep them stuck. Arash is widely recognized as one of the most successful protégés of the late Bob Proctor, spending years working alongside one of the most influential figures in the personal development industry. Today, he continues to teach the principles of personal transformation, self-image, and success through his coaching programs, live events, speaking engagements, and the Seven Figure Standard Podcast. Connect With Arash Website: https://vosscoachingco.com Instagram: @arashvossoughi YouTube: Arash Vossoughi Podcast: The Seven Figure Standard Podcast -- Connect with Frank and The Super Human Life on Social Media: Instagram: https://www.instagram.com/coachfrankrich/ Facebook: https://www.facebook.com/groups/584284948647477/ Website: http://www.thesuperhumanlifepodcast.com/tshlhome YouTube: https://www.youtube.com/channel/UCjB4UrpxtNO2AFtDURMzoKQ
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    1 hr and 1 min
  • He Watched A Man Die... Then Suffered In Silence For 10 Months | Ep. 338

    He Watched A Man Die... Then Suffered In Silence For 10 Months | Ep. 338
    Jun 1 2026

    What happens when life changes forever in a matter of seconds?

    In this powerful episode of The Super Human Life, Coach Frank Rich sits down with TEDx speaker, author, life coach, and mental health advocate Jacques Delorme to discuss trauma, men's mental health, emotional resilience, and how to rebuild your life after devastating adversity.

    Jacques shares the life-altering story that inspired his book Driving Out of Darkness, revealing how a tragic accident led to months of PTSD, overwhelming stress, guilt, emotional isolation, and the struggle to find meaning in the aftermath.

    Together, Frank and Jacques explore why so many men suppress their emotions, the hidden dangers of suffering in silence, and how purpose, community, and honest conversations can become powerful tools for healing.

    Whether you're navigating trauma, grief, addiction, stress, burnout, or simply feeling disconnected from yourself, this conversation offers practical insights and hope for moving forward.

    In This Episode:

    • Why so many men struggle to process trauma and emotions

    • The impact of fatherlessness and cultural conditioning on masculinity

    • Why emotional suppression often leads to addiction and unhealthy coping mechanisms

    • The reality of PTSD and how trauma affects the mind and body

    • Survivor's guilt, shame, and overcoming the "what if" mentality

    • Practical strategies for managing triggers, stress, and emotional overwhelm

    • The role of breathwork, journaling, meditation, and self-awareness in recovery

    • How purpose and service accelerate healing

    • Why men need safe spaces and honest conversations

    • The importance of speaking up before suffering in silence becomes destructive

    About Jacques Delorme

    Jacques Delorme is a TEDx speaker, author, certified life coach, workshop facilitator, and mental health advocate dedicated to helping people overcome adversity and create meaningful lives. Following a traumatic accident that dramatically changed the course of his life, Jacques embarked on a journey of healing, self-discovery, and personal growth that ultimately led to the creation of his book, Driving Out of Darkness: Self-Care Strategies for Trauma Recovery.

    Today, Jacques speaks internationally on topics including trauma recovery, emotional resilience, mindset, self-care, and men's mental health. Through coaching, workshops, speaking engagements, and online content, he helps individuals develop practical tools to navigate life's challenges and move forward with clarity, confidence, and purpose.

    Connect With Jacques

    🌐 Website: JacquesDelorme.com
    📖 Book: Driving Out of Darkness: Self-Care Strategies for Trauma Recovery
    📱 Instagram: @drivingoutofdarkness

    --

    Connect with Frank and The Super Human Life on Social Media:

    Instagram: https://www.instagram.com/coachfrankrich/

    Facebook: https://www.facebook.com/groups/584284948647477/

    Website: http://www.thesuperhumanlifepodcast.com/tshlhome

    YouTube: https://www.youtube.com/channel/UCjB4UrpxtNO2AFtDURMzoKQ
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    56 mins
  • Human Behavior Expert: Why Most Men Stay Stuck In Self-Destructive Patterns w/ Michael Bernoff | Ep. 337

    Human Behavior Expert: Why Most Men Stay Stuck In Self-Destructive Patterns w/ Michael Bernoff | Ep. 337
    May 25 2026
    Why do so many men KNOW what to do… but still fail to follow through? In this powerful conversation, Michael Bernoff joins Coach Frank Rich on The Super Human Life to break down the hidden psychological patterns keeping men stuck in cycles of inconsistency, self-sabotage, emotional avoidance, and destructive behavior. Michael is a human behavior expert, founder of the Human Communications Institute, creator of Human Interaction Technology, and author of Average Sucks. For more than 20 years, he has helped entrepreneurs, athletes, executives, and high performers transform their identity, communication, and internal conditioning to create lasting change. This episode goes far beyond motivation. Frank and Michael unpack: Why identity drives behavior How your internal language shapes your reality The dangerous power of "I am" statements Why most men are unconsciously reinforcing destructive patterns How words affect biology, emotion, and action Why "average" is actually conditioned behavior The hidden psychological need behind relapse and self-sabotage How to rebuild self-trust and masculine discipline Why choice is more powerful than desire How to stop living from old labels and create a new identity If you've ever felt: stuck in cycles inconsistent disconnected emotionally exhausted trapped in old habits or frustrated that you can't fully become the man you know you're capable of being… this conversation will challenge the way you think about transformation forever. In This Episode Why people stay stuck despite knowing what to do The "Up Until Now" framework for identity change How language programs the nervous system Why "hard" is one of the most dangerous words people use The difference between wanting and choosing How labels create emotional suffering Why relapse often becomes a search for validation and love The psychology behind self-sabotage The connection between discipline and self-control How to consciously rewire destructive patterns Why most men were never taught how to operate themselves What it truly means to live a "Super Human Life" About Michael Bernoff Michael Bernoff is a human behavior expert, speaker, coach, and founder of the Human Communications Institute. For over two decades, Michael has helped high performers transform the way they think, communicate, influence, and lead. His work combines: human behavior communication psychology neuro-linguistic programming emotional conditioning leadership influence and identity transformation He is the author of the bestselling book Average Sucks and has worked with entrepreneurs, athletes, executives, and leaders around the world to help them break patterns and create lasting personal transformation. Connect With Michael Bernoff Instagram: @michael_bernoff Website: Michael Bernoff Official Website Human Communications Institute: Human Communications Institute Book: Average Sucks -- Connect with Frank and The Super Human Life on Social Media: Instagram: https://www.instagram.com/coachfrankrich/ Facebook: https://www.facebook.com/groups/584284948647477/ Website: http://www.thesuperhumanlifepodcast.com/tshlhome YouTube: https://www.youtube.com/channel/UCjB4UrpxtNO2AFtDURMzoKQ
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    1 hr and 4 mins
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