Six months into the year, Susan and Mika realized something unexpected: the goalposts keep moving... and maybe that's the point.

This month's conversation starts as a simple catch-up and turns into an honest look at what happens after you finally commit to something. They talk about building businesses, using AI without losing your voice, resisting the urge to constantly start new projects, and why "arriving" is probably a myth anyway.

Along the way: launch party reflections, Google Business Profile horror stories, AI shame, dashboards, and an unexpected campaign to save the em dash.

• Why slowing down can be harder than starting something new
• How AI works best as a thinking partner, not a replacement
• The mindset shift from chasing goals to embracing the journey

• Susan's AI Policy
• Google Business Profile
• You Good, Girl? Podcast Website

May was... a lot.

This month, Susan and Mika reflect on launching You Good, Girl?, surviving burnout, and what they're learning about building businesses in public. They talk about saying no, creating space for opportunity, using AI as a strategic thinking partner (meet "Dark Susan"), and why entrepreneurship is really about figuring it out as you go.

In this episode:

• Lessons from launching the podcast
• Burnout, boundaries, and saying no
• AI as a sparring partner, not a replacement
• Content, search, and the future of marketing
• Why your business evolves as you do

Resources mentioned:

https://yougoodgirlpodcast.com/resources

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What happens when the backup plan quietly disappears? Susan and Mika talk about layoffs, fear, identity shifts, and the weird moment where “figuring it out” stops being optional.

This episode starts with upcoming events and podcast plans, then turns into a much bigger conversation about what happens after corporate life stops fitting. Susan and Mika talk honestly about layoffs, rebuilding confidence, owning your time, and the emotional whiplash of trying to build something before you feel fully ready.

They also share thoughts around their upcoming AMA workshop, a “readiness scorecard” for people considering starting their own thing, and the reality that entrepreneurship doesn’t magically make self-doubt disappear.

• Going “all in” changes your mindset in ways you don’t fully understand until you’re there
• Building your own thing sounds freeing until you realize you also have to build structure, discipline, and confidence
• A lot more people are quietly questioning corporate life right now than anyone admits out loud

• AMA Richmond Workshop: Lessons Learned Year One
• You Good, Girl? Readiness Scorecard (mentioned in episode)
• Podcast Website: YouGoodGirlPodcast.com