Showing titles in Social Media

The ultimate guide to digital marketing and advertising - from one of the most influential digital marketers in the world, Alex Schultz, CMO of Meta. Growth is good. But how do you achieve growth for your business in the digital age? Now, more than ever, there are countless ways to achieve...

'Engaging . . . this excellent book lays out the damage of letting arbitrary political power intervene in business' – Financial Times 'A must-read account from a heroic reporter who has taken on the world's most dangerous tech company' – Chris Miller, award-winning author of Chip War: The...

Derral Eves has generated over 60 billion views on YouTube and helped channels grow to one million subscribers from zero. In The YouTube Formula: How Anyone Can Unlock the Algorithm to Drive Views, Build an Audience, and Grow Revenue, the owner of the largest YouTube how-to channel provides the secrets to getting the results that every YouTube creator and strategist wants. Eves will reveal what listeners can't get anywhere else: the inner workings of the YouTube algorithm that's responsible for determining success on the platform, and how creators can use it to their advantage.

Be online without leaving a trace. Your every step online is being tracked and stored, and your identity literally stolen. Big companies and big governments want to know and exploit what you do, and privacy is a luxury few can afford or understand. In this explosive yet practical book, Kevin...

Imagine a deadly pathogen that, once created, could infect any person in any part of the globe within seconds. No need to wait for travellers, trains, or air traffic to spread it, all you need is an internet connection. In this gripping investigation, Pulitzer Prize winner James Ball decodes the cryptic language of the online right and with a surgeon’s precision tracks the spread of QAnon, the world’s first digital pandemic.

 In Ten Arguments For Deleting Your Social Media Accounts Right Now, Jaron Lanier draws on his insider's expertise to explain precisely how social media works - by deploying constant surveillance and subconscious manipulation of its users - and why its cruel and dangerous effects are at the heart of its current business model and design. As well as offering 10 simple arguments for liberating yourself from its addictive hold, his witty and urgent manifesto outlines a vision for an alternative that provides all the benefits of social media without the harm. 

Mental health matters! Learn how to assess your mental health today - and understand what's normal for you. Discover the seven universal truths that everyone should remember, and the mental fitness foundations that will boost you. And exercise your mind with the mental health toolkit that will help you thrive.

You've seen it all before. A malicious online rumor costs a company millions. A political sideshow derails the national news cycle and destroys a candidate. Some product or celebrity zooms from total obscurity to viral sensation. What you don't know is that someone is responsible for all this...

The remarkable inside story of how Instagram became the hottest website on Earth. With astonishing access to all the key players, she recounts the fateful meeting of the Instagram founders in 2010. She explores the company’s unlikely acquisition by Facebook and the internal clashes over whether it could retain its autonomy. And she reveals how when Facebook entered a tailspin brought about by data misuse and fake news, it was Instagram that came to the rescue. But this is not just a Silicon Valley story. No Filter reveals how Instagram has transformed global society.

The key to a booming business is your community. Founder of social media consultancy The Selfhood Daisy Morris is here with the ultimate guide for all the side-hustlers, creators, business owners and freelancers looking to build a genuine community on social media. This audiobook drops the jargon - Daisy will teach you how to take your community on a journey. From brand awareness through to conversion, you will have the confidence to expand your reach while nurturing your existing fans, followers, subscribers and customers to turn them in to loyal and repeat customers.

Two defense experts explore the collision of war, politics, and social media, where the most important battles are now only a click away. Through the weaponization of social media, the Internet is changing war and politics, just as war and politics are changing the Internet. Terrorists livestream their attacks, “Twitter wars” produce real world casualties, and viral misinformation alters not just the result of battles, but the very fate of nations. The result is that war, tech, and politics have blurred into a new kind of battlespace that plays out on our smartphones.

This isn’t just another book about tips and tricks. It’s your step-by-step guide to thriving in the fast-paced world of social media—powered by smart strategy, human creativity, and AI that actually helps instead of overwhelming you. Perfect for creators, entrepreneurs, influencers, digital marketers, and everyday social media users who want to grow with intention, this book walks you through what it really takes to succeed online—with purpose, clarity, and sustainable consistency.

The Guide to Going Viral is like a director’s manual for social media. It provides a step-by-step approach to crafting content with the impact of a classic film. Brendan Kane leverages his expertise in social media, entrepreneurship, and the film industry to blend the art of filmmaking with strategies for viral content creation.

'The rigor, research, and depth of Tobias's book is unparalleled, and yet it is refreshingly accessible. I recommend this book to everyone, not just those interested in technology' Esther Perel, psychotherapist and New York Times bestselling author 'Tobias is a master of intuition and metaphor...

With ChatGPT, Canva AI, Midjourney, and automation tools, anyone can produce high-quality, viral-ready content faster than ever. This book is your complete roadmap to writing captions, scripts, hooks, and visuals using AI — even if you’re a total beginner. If you want to create more content in less time, grow faster, and stay consistent without burnout — this book is your shortcut.

Discover how you can start your own YouTube channel, grow it, and make money! Have you ever surfed through YouTube and wondered just what it would be like to have your own videos on there? Do you watch YouTubers and believe you can do the same thing, if not better? Are you a camera lover who can create great works of art you’d like to showcase to the world? Then this is the audiobook for you!

El libro que desvela las causas del colapso psicológico de la Generación Z. La salud mental de los niños y adolescentes se derrumba. Desde 2010, en los países desarrollados se ha observado un inquietante y pronunciado aumento en el número de jóvenes diagnosticados con ansiedad, depresión y otros trastornos psicológicos. Pero ¿qué es lo que ha ocurrido? El reputado psicólogo social y autor bestseller Jonathan Haidt ha dedicado su carrera a exponer verdades incómodas apoyadas en la evidencia científica dentro de los espacios más delicados.

Your small business need not remain small. Reach more customers, tap into larger markets, and achieve optimal results with this audio guide on social media marketing! Almost everyone you know has at least one social media account. You’re living in a cave if you don’t have one or don’t at least know what it is. People from all walks of life use social media to either connect with loved ones and friends, be updated with current events, or entertain themselves with various content.

Brought to you by Penguin. From Wall Street Journal columnist Spencer Jakab, the real story of the GameStop squeeze - and the surprising winners of a rigged game. During one crazy week in January 2021, a motley crew of retail traders on Reddit's r/wallstreetbets forum had seemingly done the...

Social Media Marketing. 2026 updated Edition. Learn social media marketing in plain English, step by step. Buy the workbook used at Stanford Continuing Studies to teach social media marketing for business. 2026 Updated Edition – Fully updated content, including a new chapter on “Marketing Basics,” continued analysis of TikTok, and revisions covering LinkedIn, Facebook, and other major platforms. Read the Reviews – Compare the real reviews of this book to those of other social media marketing books.